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GAJENDRA
Founder ยท CEO

Gajendra Singh

Caasaa  ยท  Webkype  ยท  AI Strategist  ยท  Product Leader

15+ years building scalable software, CRM, ERP, and SaaS solutions. Redefining how businesses use AI to automate sales, operations, communication, and customer support.

MBA ยท UBI Business School B.Tech ยท IT Noida, India
Gajendra Singh
Available for Advisory
30+
Products Delivered
12+
Industries Served
15+
Years Experience
15+
Cross-functional Teams
2
Companies Founded
Global
Work Capability
About

Gajendra Singh is a tech entrepreneur, AI strategist, and product leader with 15+ years of experience in building scalable software, CRM, ERP, and SaaS solutions. As the Founder & CEO of Caasaa, he is redefining how businesses use AI to automate sales, operations, communication, and customer support. He also leads Webkype, where he has successfully delivered 30+ digital products across E-commerce, Real Estate, FMCG, BFSI, IT, Manufacturing, Education, and SaaS industries since 2015.

His expertise lies in AI adoption, digital transformation, product innovation, automation consulting, business strategy, and marketing systems. Gajendra's work blends vision and execution โ€” turning complex business challenges into user-friendly, high-impact technology products.

Focused on building technology that empowers people, he continues to help startups, enterprises, and global brands scale through intelligent automation, modern product design, and customer-centric systems.

๐Ÿข
Companies
Caasaa ยท Webkype
๐Ÿ“
Based In
Noida, India
๐ŸŽ“
Education
MBA ยท UBI Business School
๐Ÿ“…
In Business Since
2008 ยท 15+ Years
Core Expertise

Services & Advisory

01
๐Ÿค–
AI Development & Automation
Intelligent Assistants, AI Agents, Conversational AI & workflow automation platforms
02
๐Ÿ“ฆ
Product Management
End-to-end product lifecycle, roadmap planning & cross-functional team leadership
03
๐Ÿ’ป
CRM / ERP / SaaS Development
Custom software solutions across 12+ industries including BFSI, Real Estate & E-commerce
04
๐Ÿ”„
Digital Transformation
Business process automation, tech adoption strategy & operational efficiency
05
๐Ÿ“Š
Business Strategy & Marketing
Growth consulting, marketing systems & brand-building for startups & enterprises
06
๐ŸŽฏ
UX & Product Design
User-centric design systems, wireframing & intuitive digital experience creation
Career

Professional Experience

Jul 2025 โ€“ Present  ยท  Noida, India
Chief Executive Officer (CEO)

At Caasaa, Gajendra leads the complete vision, strategy, and innovation roadmap, driving the development of cutting-edge AI-powered products that redefine how businesses operate. He oversees the creation of Intelligent Assistants and AI Agents, conversational AI chatbots, CRM and sales automation systems, end-to-end SaaS solutions, workflow automation platforms, and advanced AI tools for video, voice, and interactive experiences. His leadership ensures that every product aligns with real business needs, delivering intelligence, efficiency, and transformative impact across industries.

Key Responsibilities

  • Strategic planning & business growth
  • Investor relations & partnerships
  • Product design, AI innovation & feature strategy
  • Team leadership & talent development
  • Marketing, communication & brand building
Artificial Intelligence Generative AI Product Design AI for Business Product Management Product Marketing
Sep 2021 โ€“ Jul 2025  ยท  Noida, India  ยท  Full-time ยท 10 years total
Chief Executive Officer

As CEO of Webkype, Gajendra drove the company's transformation into a leading provider of CRM, ERP, App Development, and custom SaaS platforms. He collaborated with diverse industries to build modern software systems that improved efficiency, revenue, and customer experience.

Key Responsibilities

  • Organizational leadership & business expansion
  • Cross-functional operations and innovation
  • Team building, culture scaling & execution excellence
  • New venture development (including Caasaa)
  • Startup mentorship and digital transformation consulting
Business Strategy Leadership Business Development Negotiation Project Management Marketing Strategy Process Optimization
Aug 2019 โ€“ Aug 2021  ยท  Hybrid
Product Manager

Led end-to-end product lifecycle for 30+ Web, App, CRM, ERP, and SaaS solutions across industries. Played a pivotal role in transforming business requirements into scalable, user-centric digital products while collaborating closely with cross-functional teams to ensure quality, performance, and timely delivery.

Key Responsibilities

  • Planned and prioritized detailed product roadmaps aligned with business goals.
  • Guided UI/UX teams to create intuitive, high-performing digital experiences.
  • Prepared data-driven MRDs and PRDs based on market research and user insights.
  • Coordinated with 15+ cross-functional teams across engineering, design, QA, sales, and marketing.
  • Led successful product launches, ensuring adoption, scalability, and client satisfaction.
Agile Project Management Market Research UX Design Product Strategy Wireframing Scrum Jira Requirements Analysis Product Marketing User Experience
Aug 2015 โ€“ Jul 2019  ยท  Noida, India
Head of Sales Operations

Led end-to-end sales operations, achieving significant revenue growth while building strong, long-term client relationships. Collaborated closely with product, marketing, and customer support teams to deliver seamless customer experiences. Deep understanding of CRM, ERP, SaaS, and IT solutions enabled tailored digital transformation strategies for diverse industry needs.

Key Responsibilities

  • Led high-performing sales teams and managed key strategic accounts.
  • Handled complete pre-sales and post-sales processes for smooth delivery and client satisfaction.
  • Delivered CRM, ERP, SaaS, and custom IT solutions across multiple business domains.
  • Developed customized digital transformation and technology adoption strategies for clients.
Sales IT Consulting Business Development Negotiation Requirements Gathering Contract Negotiation Presentation Skills
Oct 2013 โ€“ Jun 2015  ยท  Noida, India
Marketing Consultant

Played a key role in marketing and product enhancement within the travel technology sector, managing high-impact initiatives across global markets. Led marketing efforts for travel-tech products in the GCC region, improved SaaS Travel ERP platforms, and worked closely with engineering and design teams to execute product upgrades. Also oversaw the development and optimization of mobile app solutions for travel and hospitality businesses.

Key Responsibilities

  • Managed end-to-end marketing strategies for travel-technology products in GCC markets.
  • Redesigned and enhanced SaaS-based Travel ERP systems to improve performance and usability.
  • Collaborated with engineering and design teams to plan and execute product improvements.
Product Strategy Google Ads Product Marketing CRM E-Commerce
May 2010 โ€“ Sep 2013  ยท  Noida, India
Assistant Product Marketing Manager

Led marketing initiatives for key travel-tech platforms including Travel Cloud Suite (SaaS), Travel Assist CRM, and ERP SAP-B1. Successfully delivered over 15 travel and hospitality portals with advanced booking engines for hotels, flights, cars, and tour packages. Also played a critical role in creating CRM systems tailored specifically for the travel industry.

Key Responsibilities

  • Managed marketing and product positioning for Travel Cloud Suite (SaaS), Travel Assist CRM, and ERP SAP-B1.
  • Delivered 15+ full-featured travel portals with advanced online booking capabilities.
  • Developed CRM solutions designed specifically for the travel and tourism sector.
Digital Marketing Analytics CRM Product Marketing Marketing Strategy
Jul 2008 โ€“ Mar 2010  ยท  Noida, India
Product Marketing Executive

Supported end-to-end marketing and pre-sales activities for digital solutions including CMS, websites, and e-commerce platforms. Managed client interactions, conducted requirement analysis, and provided project support to ensure smooth communication between clients and internal development teams.

Key Responsibilities

  • Managed marketing calls, client meetings, and ongoing project support activities.
  • Led pre-sales processes for CMS, website development, and e-commerce solutions.
  • Conducted detailed requirement analysis to ensure accurate project planning and execution.
Product Marketing Communication Pre-Sales IT Consulting
Education

Academic Background

Master of Business Administration (MBA)
Marketing โ€” First Class
UBI Business School, Belgium (Via Jaro Education, Mumbai)
2010 โ€“ 2012

Master of Business Administration in Marketing with a First Class grade. Gained in-depth knowledge of sales and marketing strategies, executive and leadership management, consumer behavior, market trends, digital marketing, social media marketing, product management, and market research across multiple industries.

Bachelor of Technology (B.Tech)
Information Technology โ€” First Class
Rajiv Gandhi Prodyogiki Vishwavidyalaya, Bhopal
2004 โ€“ 2008

Completed comprehensive coursework covering programming, software development, database systems, networking, and core engineering fundamentals.

Licenses & Certifications

# Logo Certificate Name Credential Issued By Issued Date Skills Preview
1 Agile Project Management 3JGMSSH4JFVF Coursera Nov 2022 Product Road Mapping, Product Strategy, Product Planning View
2 Agile with Atlassian Jira BJ69GTJPA987 Atlassian Nov 2022 Agile Methodology, Jira, Scrum View
3 Google Project Management Certificate FMX9X2GND2F Google Nov 2022 Project Planning, Risk Management, Stakeholder Management View
4 Project Execution: Running the Project MAR4SANHQZV4 Coursera Nov 2022 Project Execution, Team Management View
5 Foundations of Project Management EZVQ35QK29C Google Oct 2022 Project Fundamentals, Communication View
6 Project Initiation: Starting a Successful Project 8BFBPSRC3QP Google Oct 2022 Stakeholder Analysis, Planning View
7 Project Planning: Putting It All Together T47CC8AYHFEG Google Oct 2022 Scheduling, Budgeting, Risk Planning View
8 Fundamentals of Digital Marketing F8B PKU 7YL Google Digital Garage Jul 2021 Digital Marketing, Analytics, SEO N/A
9 Google Analytics for Beginners โ€” Google Analytics Jul 2021 Analytics, Data Analysis N/A
Leadership Philosophy

What I stand for

Innovation AI-First Thinking Digital Transformation User-Centric Design Scalable Solutions Team Empowerment Long-Term Value Creation Purpose-Led Leadership Client Success Orientation